The Content Bridge

Tag: AI

  • Getting the most out of AI in B2B marketing

    Getting the most out of AI in B2B marketing

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    by

    rswift
    in

    Can AI solve B2B marketing problems? Of course. The real question is how to get the most out of AI tools. When used properly, AI tools offer enormous advantages. The trick is inserting these tools into key parts of an overall content workflow that is guided by people who know their subject matter well. The…